Executive Coaching For Product Management and Strategic Marketing

Do you wish your Leadership Team was operating as One RMT - 'revenue management team' ?

Do you wish your product managers were indeed operating as the CEOs of the product/portfolio?

Would you like to establish your product management group as a key source of future leaders for the company?

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Our Executive Coaching is about tailoring the game plan to what your leaders and the team do well. WWG helps elevate their strengths while instilling best in class skills and practices. We customize development plans that make sense for the available talent, are relatable to external environment drivers and meet the realities of the organization.

 

For many companies the goals of maximizing the impact of limited budgets and marketing resources and developing in house talent go hand-in-hand. Being hands-on operators, this implicit challenge facing the leadership resonates with us.​ WWG offers a seasoned leadership executive to coach and mentor the company’s product management / marketing / commercial leaders and team to drive performance and build capabilities for the future. We never undermine, only empower.

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The Outcomes We Deliver:

Whatever your goal - whether it’s driving the skills of product management and marketing across your organization, developing leadership skills of your core team, or simply integrating better with rest of the organization, WaxWing Group has proven expertise instilling core product management (PDM) and strategic marketing discipline, and developing mini CEOs of the business.

• Greater Value: Enhance your team’s strategic thinking

• Analytical Rigor: Embed the reliance on data and analytics for decision making

• Time Management/Prioritization: Drive ability to effectively distribute time, focus and effort between strategic and tactical actions

• Organization Leadership: Develop organizational leaders and problem solvers, not silo creators

• Improved Accountability: Our leaders will hold themselves to a higher standard and be driven by SMART goals (Specific, Measurable, Attainable, Relevant, Timely)

• Effective Communication: Transparency and clarity will be the new mantra for the team

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How Will We Deliver:

• We set up a cadence that works for your team and organization

• At a minimum, conduct weekly meetings to discuss priorities, challenges, organizational dynamics and relationship situations. We can do this as a mix of in person and live video based sessions. We believe a rhythm is critical to instilling a sustainable change in behaviors and elevating performance.

• Provide key methodologies and tool kits as needed

• Provide hands-on guidance on specific tasks

• Be available on an as needed basis as and when issues arise during the work week

• Make joint calls on internal stakeholders as driven by a given issue/cause

• Run joint team and global business meetings and lead by example

• Bring in additional external subject matter experts for one-off conversations

• Organize monthly or quarterly check-ins with the CEO for review and feedback, and with the Leadership Team and other key stakeholders as guided by the specific situation to ensure everyone is aligned and tracking to common business and professional growth goals

 

What Makes WWG Your ideal Partner

We appreciate how the day to day demands of running a portfolio can stretch even the most talented. Given our multi-industry experience we have been through all the cycles of a business and know what it takes to succeed. Supporting the team with WWG’s expertise immediately strengthens the core and reinvigorates the business without any disruption.

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Give us a call to discuss, in confidence, how we can help strengthen your core team.